About Us
Why Us
Our Philosophy
At Velvet Tails, grooming is unrushed and individualized. Appointments are intentionally staggered, dogs and cats are handled in a quiet, separated environment, and every service uses high-quality products with gentle techniques.
We reimagined grooming as a spa ritual: calm, one-on-one appointments where comfort comes first. No rushing—just expert care for gorgeous, relaxed pets.
What Guides Us
One-to-one focus
Pets aren’t rushed; care is personalized.
Low-stress environment
Calm energy, soothing setup, premium tools.
Advanced styling
Breed-specific and stylized cuts by experienced groomers.
Meet the Team
Anna S.
Co-Owner & Salon Manager
Professional Pet Stylist and former Pet Salon Leader with five years of grooming expertise and two years in salon leadership. She keeps daily operations smooth, books every appointment thoughtfully, and safeguards the guest experience.
Experience
5+ years grooming; 2 years salon management.
Background
Professional Pet Stylist and former Pet Salon Leader (Easton).
Training
Splash (2020), Grooming Academy (2021), Cat Grooming Academy (Nov 2023), Barkleigh advanced courses (2023; 2025).
Velvet Tails Focus
Runs operations, coordinates schedules, and collaborates on budgeting and expenses.
Jenna H.
Co- Owner & Safety/Empowerment Leader
Nine years across grooming and salon leadership. Jenna leads training, sanitation standards, and continuing education so every groom stays consistent, safe, and polished.
Experience
9+ years grooming/pet business; 1 year salon management.
Background
Progressed from Bather to Professional Pet Stylist, Salon Trainer, and Pet Salon Leader across NJ & PA.
Training
Splash (2018), Grooming Certification (2021), Cat Grooming Academy (Jan 2024), Barkleigh advanced courses (2023; 2025).
Velvet Tails Focus
Guides education, safety protocols, and team development programs.
Matthew A.
Co-Owner & Customer Engagement Leader
Grooming professional focused on relationship-building and concierge-level service. Matthew handles engagement, events, and social storytelling so every guest feels cared for between visits.
Experience
5+ years grooming with a focus on client relationships.
Training
Splash (2020), Grooming Academy (2021)
Role
Elevates client engagement and retention, leads events, and manages social media initiatives.
Velvet Tails Focus
Grow retention and review quality through client programs, post-visit surveys, and feedback loops.
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